If you have gone through our website a bit, you?ve probably noticed that we talk about WordPress a lot! It?s hard to fully explain the benefits of WordPress without showing someone first hand how amazing it really is, but we?ll do our best to explain it here in more detail to see if it?s a good fit for you.
WordPress Explained: by Lowcows Web Design Brookfield,WI
WordPress and content management systems (CMS) like it are truely the future of web design. We personally use WordPress for our own site and suggest it to every Waukesha, Milwaukee, and Brookfield, WI Web Design client that walks through our door. Providing businesses with a way to update and manage their website is by far the most valuable marketing tool that money can buy these days.
What is a content management sysem (CMS)?
Content managament systems provide a way to easily manage text, images, and pages on a website at their core, yet work very similarly to smart phones in regards to apps, which I?ll explain later. Somewhere in between, companies like Lowcows are able to create website designs and tools that seamlessly integrate into WordPress allowing us to build sites with incredible functionality at a fraction of what it would have cost just five years ago.
The design
WordPress uses ?Themes? for the website?s actual design. There are thousands of free and premium themes out there that look great to begin with, and can also be customized to more closely fit a company?s brand. The other option is to custom design a theme specifically for a company. It?s hard to use the word ?theme? without it sounding like a generic template site, but they couldn?t be any more different. WordPress is what makes these websites so powerful and the design is a reflection of who we are as businesses. Everything about a WordPress Theme is designed to be modified to reflect the individual or business.
Plugins
Plugins for WordPress are very similar to apps for a smart phone. Different plugins can be installed on a WordPress site to perform various tasks. Example?s of plugins are photo galleries, social sharing buttons, email list signup forms, interactive maps, image sliders, polls and calendars just to begin with. There are literally thousands of plucins available for free. There are also thousands of great paid plugins as well that cost pennies on the dollar compared to hand coding the same feature. Having tools like these that are ready to be installed on a website saves business owners thousands compared to just five years ago. What we can complete in weeks these days would have taken us 6 months not that long ago. It?s truly a win, win for everyone!
Functionality
WordPress makes it very easy to manage your websites content. Once we train you to work with WordPress, it?s about as difficult as sending an email to update your pages. Just a few minutes a day will allow you to communicate with your clients like never before. We often preach to our clients that they need to give people a reason to come back to their website. We blog about different resources available to businesses online for the same reason a restaurant would post their specials, or a shoe store would advertise a sale. People need a reason to come back to a website, and WordPress makes it a practical to do so without costing a lot of time or money.
Compared to large corporate websites, we?re able to duplicate 95% of what you see on those sites at a fraction of the cost, and without needing special software or a full time IT person. WordPress currently has just shy of 70 million people using their CMS to manage their website. It?s literally changing the Internet right before our eyes.
Thank you for taking the time to learn more about WordPress. If you?re looking for web design in Brookfield, WI, Milwaukee, or? Waukesha, please feel free to give us a call. We?d love to give you a personal, no pressure tour of WordPress!
Source: http://www.lowcows.com/wordpress-explained/
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